Hi! I am Rey.
I specialize in
product management.
customer experience.
growth hacking.
cross-functional leadership.
I am a Builder
I am a Creative
I craft thoughtful products combining tech & aesthetic to solve humanity's most pressing problems.
Selected Projects
✨ Featured product! Check it out :)
Hume - Future of Our Inner Voice
Product & Vision Recommendation
To a better future of humanity in age of AGI
Oct 2025
Quture - AI Fashion Marketplace for Gen Z
Product Manager
UX/CX Lead
Go-To-Market
Full-stack developer
2024 ~ 2025
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WaterBreeze - Consumer Tech US Product Lead
Product Manager
Product Marketing Manager
Product Design Lead
Customer Researcher Lead
Aug 2021 ~ Jan 2023
Why I Build?
Product as a Framework for Life
I've always treated myself as my first product. Every iteration, whether in work, relationships, or habits, follows the same discipline I bring to product: ruthless prioritization, thoughtful experimentation, and methodical scaling. For me, product is more than a career, it's a philosophy for building, learning, and adapting in the real world.
Product as Radical Ownership
When I commit to building something, it's because I believe it wouldn't exist without me. I'm not driven by exits, hype cycles, or chasing the next trend. I build from obsession. From founding Quture, a fashion marketplace that reached 20K downloads, 10K MAUs, and $1.5M in sales, to reimagining UX flows for B2C and B2B platforms, I've only pursued products I feel morally obligated to ship. They're my responsibility, my craft, my legacy.
Product as Human Expression
We don't just use products, we become them. Products are extensions of our values, behaviors, and identities. The iPod changed how I relate to music. Focusmate shifted my productivity. Little Red Book redefined how I discover culture. I believe great product managers act as anthropologists and architects at once, capturing the most essential human needs and encoding them into tools that shape how we live, work, and connect.
What I'm Drawn To
I'm fascinated by B2C products, life sciences, and the arts, spaces where progress is tangible and felt. Where the goal isn't to replace who we are, but to enhance it. The best products don't just create utility; they create meaning.
The Role I Aspire To Play
To lead products that feel like play to build, solve the right problems for the right communities, and allow for serendipity. In a future where humans and technology are deeply symbiotic, I see my job as protecting the human core, building tools that extend our capabilities while keeping us unmistakably human.